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NEO is a concept art supply brand that extracts hemp and transforms them into supplies for artists. By taking into account of the current art supplies in the market, I went for a more modern & contemporary system to offset from existing brands; making NEO stand out.

As Neo is based in the bay area, it is tailored to the environment it's native to. Hemp including it's by-product (pulp & oil) is also one of those materials that are long-lasting, which makes it a great alternative for artists.

Year: Spring 2021

Course: Package Design 4

Instructor: Thomas McNulty

Categories: Packaging, Branding

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